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Specialist, Market Strategy

  • Req ID: 84144
  • Department: Market Strategy & Asset Management
  • Job Type: Full-Time
  • Position Type: Non-Union
  • Location: Calgary, Alberta
  • Country: Canada
  • % of Travel: 10-20%
  • # of Positions: 1
  • Job Available to: Internal & External
  • Deadline to apply: 04/14/2021


Canadian Pacific is a transcontinental railway in Canada and the United States with direct links to major ports on the west and east coasts. CP provides North American customers a competitive rail service with access to key markets in every corner of the globe. CP is growing with its customers, offering a suite of freight transportation services, logistics solutions and supply chain expertise. Visit to see the rail advantages of CP. For more on our purpose, culture, and strategy, visit


As the Market Strategy Specialist you will provide early phase project support for all CP growth opportunities through the evaluation of the Commercial, Operational, Financial, Legal and Risk considerations. You will then be responsible for compiling this input from key stakeholders into a Project Charter, the concept that maximizes overall return to CP and identifies all major strategic considerations associated with investment projects. This role forms a key foundation for CP growth projects by defining project requirements, baselining project expectations and establishing the benchmark for measuring final opportunity performance.

Additionally, you will also be responsible for the development of regional studies to identify long-term strategies though the evaluation of all key drivers of CP’s business. 



  • Lead the strategic evaluation of growth projects, creating the Project Charters that are a key input to the funding decision process;
  • Provide insight into strategic impacts and project risks, including recommendations on path forward;
  • Develop recommended strategies and initiatives as a result of market studies for stakeholder groups to execute;
  • Undertake high-level but complex economic, financial, cost and/or business analysis to support departmental strategies and corporate initiatives;
  • Assist with the preparation of briefs on key market developments to support net new builds, expansions to extend CP’s network reach;
  • Stay abreast on industry and commodity trends as it relates to the industries CP serves, current and potential customers in Canada and the US;
  • Liaise with all key stakeholder groups to develop fulsome, factual project charters with consideration for current customers and commodities, operations and service design, as well as technical, legal and property impacts;
  • Provide expertise to support large contract analysis and review for capital projects.



  • University Degree or equivalent;
  • Strong analytical skills;
  • Understand key drivers relating to revenues and expenses;
  • Able to independently navigate ambiguity and successfully create results;
  • Ability to translate business needs into logistic solutions;
  • Knowledge and application of financial investment returns, operating incomes;
  • Consistent delivery of high-quality, polished work products;
  • Strong verbal communication and influence skills;
  • Building and fostering stakeholder relationships though teamwork and collaboration.



  • Flexible and competitive benefits package
  • Competitive company pension plan
  • Employee Share Purchase Plan
  • Performance Incentive Program 
  • Annual Fitness Subsidy



As an employer with national presence, the possibility does exist that the location of your position may be changed based on organizational requirements.


Background Investigation:

The successful candidate will need to successfully complete the following clearances:     

  • Criminal history check 
  • Reference check
  • Education verification


Management Conductor Program:

Becoming a qualified conductor or locomotive engineer is the single best way for a management employee to learn the business at CP. You may be required to obtain a certification or to maintain your current certification/qualification as a conductor or locomotive engineer.


CP is an equal opportunity employer committed to the principles of employment equity and inclusion. We welcome applications from all qualified individuals. All applicant information will be managed in accordance with the federal Personal Information Protection and Electronic Documents Act ("PIPEDA").  


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